Year One is proving the concept. Year Two is stabilization. The contractor who understands this does not panic in Month 8.
Year One: proving the concept — a functioning, legitimate business. Year Two: stabilization — consistent revenue covering BASE. Year Three: establishment — reputation, referrals, first hire. Years Four-Five: growth from strength, not desperation.
In a Tier 3 or 4 market, add a year to each stage. The person who understands this timeline does not panic in Month 8. They are not behind. They are on track.